Smarter Brain

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Smarter Brain, Better Life: Brain Training and More Ways to Increase IQ, Focus and Creativity
Contents
Chapter 1: Introduction ………………………………………………………………………………………………………….. 4
Become Limitless …………………………………………………………………………………………………………………… 6
This Book …………………………………………………………………………………………………………………………… 7
Chapter 2: The Neuroscience of Intelligence and How it Works …………………………………………………… 9
Neurotransmitters ……………………………………………………………………………………………………………. 10
Brain Plasticity ………………………………………………………………………………………………………………….. 12
Chapter 3: Nootropics …………………………………………………………………………………………………………… 15
Do Nootropics Work?………………………………………………………………………………………………………… 17
Chapter 4: Nutrition ……………………………………………………………………………………………………………… 21
Chapter 5: Brain Training ………………………………………………………………………………………………………. 24
Accidental Brain Training …………………………………………………………………………………………………… 25
Chapter 6: Plasticity ……………………………………………………………………………………………………………… 27
The Ultimate Way to Enhance Plasticity ………………………………………………………………………………. 28
The Program …………………………………………………………………………………………………………………. 30
Chapter 7: Working Memory …………………………………………………………………………………………………. 34
A Different Way to Look at Working Memory ………………………………………………………………………. 35
Chapter 8: Mindfulness …………………………………………………………………………………………………………. 38
Taking it Further ……………………………………………………………………………………………………………….. 39
Controlling Mental State ……………………………………………………………………………………………………. 41
Chapter 9: Your Plan for the Ultimate Brain Upgrade ……………………………………………………………….. 42

Smarter Brain – Training

Internet Business

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Quick Start Guide

 

“Internet Business Startup Kit”

 

NOTICE

You Do NOT Have the

Right to Resell this Report!

  Disclaimer

This e-book has been written for information purposes only. Every effort has been made to make this ebook as complete and accurate as possible. However, there may be mistakes in typography or content. Also, this e-book provides information only up to the publishing date. Therefore, this ebook should be used as a guide – not as the ultimate source.

 

The purpose of this ebook is to educate. The author and the publisher do not warrant that the information contained in this e-book is fully complete and shall not be responsible for any errors or omissions. The author and publisher shall have neither liability nor responsibility to any person or entity with respect to any loss or damage caused or alleged to be caused directly or indirectly by this ebook.

 

Step 1: Register Your Business Name

It will benefit you in the long run to register your business with a legal business name to ensure everything is legal. By doing this you will also keep other people from using your business name and benefiting from your hard work.

  • Do a little research on the tax benefits of being incorporated (INC) or being a limited liability corporation (LLC) versus the disadvantages and see if either of those will give you an advantage for your business.
  • Get a second address for your business for privacy and to keep your personal and business mail separate.

Consider renting a mailbox from your local post office to use as your second address.  Make sure you get the best size for the amount of mail you will receive. You may also have the choice to pay in 3, 6, or 12 month incremental payments.

Step 2: Open a Business Bank Account

 

Open a separate business bank account to keep your personal and business expenses separate.

  • You can open a business bank account anywhere, but having a local branch nearby can be helpful, especially if problems arise and they can only be resolved in-person.

Explore different merchant accounts to take credit and debit card payments.  There are several options: Traditional banks, PayPal, Stripe, etc.

  • Banks will require more information about your business (including a business plan and forecasts) to grant you access to a merchant account.

 

Virtually anyone can apply for and get a PayPal or Stripe account (without providing the level of information a traditional bank requires), so you will be able to take payments more quickly.

 

Step 3: Open a New Google Account and Services

 

Set up a Google account to take advantage of Google services such as:

  • Gmail
  • Google Analytics
  • YouTube
  • Etc…

 

Head over to JVZoo and set up a free account.

  • You can set up a free JVZoo account to sell your own products and to promote other marketers’ products as an affiliate.

 

Step 4: Get Your Domain Name and reliable Web Hosting

 

To set up your own business website, the first thing you will need is a domain name.  Here are a few domain name registrars:

  • GoDaddy
  • Namecheap

 

Don’t forget about reliable Web hosting

 

  • HostGator
  • BlueHost

 

Try to register a domain name that has your main topic or keyword in the domain name.  Doing this will help with your site’s ranking in the search engines and be easier for prospective customers to find.

 

  • Try to register a .com, .net, or .org domain name if possible- arguably, the three most-recognized domain name extensions.
  • Be sure your Web hosting provider provides good customer service whenever you have an issue via online chat, email or phone.

Also be sure your Web hosting provider has reliable uptime for your site.  You can’t afford to have a provider that can’t keep your site up and running at all times.

 

Step 5: Create Your Website and Graphics

 

Decide which website creation software you plan to use to make and edit Web pages. Most web hosting providers have website creation software you can use or use a content management system (CMS) like:

  • WordPress
  • Drupal
  • Joomla
  • etc.

Doing it yourself will save on costs and time in the future if you learn how to effectively work with the software you decide to utilize.

 

When adding products to your website, be sure to create cover graphics to give a nice visual representation.  When doing this, people will be more likely to click on them and check out the offer.

 

Most Internet marketers provide their affiliates with graphics and sales copy to promote their products- use them in your promotion of such offers and place them appropriately on your website.

 

Step 6: Send Some Traffic To Your Site

 

Traffic is the lifeblood of your business because no traffic equals zero sales.

 

Quality traffic is especially vital. There are free and paid traffic-generating methods. You can use any combination of them to get quality traffic to your site.

 

Here are a few to get you started:

 

  • Social media marketing
  • Viral marketing
  • Content marketing
  • Facebook advertising
  • PPC advertising
  • Solo advertising

 

Step 7: Count Your Profits and Pay Your Taxes

 

Don’t spend your early profits frivolously because the tax man will come knocking before you realize it.

 

Remember: Be sure to put enough money aside to pay your yearly business taxes.

 

It will always benefit you to invest some of your earnings into yourself… Increase your knowledge of current marketing methods so you can stay profitable.

Email List Building Blueprint

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Quick Start Guide

 “Email List Building Blueprint”

 NOTICE

You Do NOT Have the

Right to Resell this Report!  

Disclaimer

This e-book has been written for information purposes only. Every effort has been made to make this ebook as complete and accurate as possible. However, there may be mistakes in typography or content. Also, this e-book provides information only up to the publishing date. Therefore, this ebook should be used as a guide – not as the ultimate source.

 

The purpose of this ebook is to educate. The author and the publisher do not warrant that the information contained in this e-book is fully complete and shall not be responsible for any errors or omissions. The author and publisher shall have neither liability nor responsibility to any person or entity with respect to any loss or damage caused or alleged to be caused directly or indirectly by this ebook.

 

 

Step 1: Having the Right Mindset Is Crucial

 

Ensure that you have the right mindset when going into email marketing because emailing a subscriber list repeatedly with offers that don’t appeal to them will will do two things for you:

 

  • It will cause you to lose subscribers quickly.
  • You may also suffer from SPAM complaints to your internet service provider (ISP).

 

The keys to engagement

 

  • Engagement is key to profitability and success in email marketing- must learn to connect with your subscribers.

 

  • Thinking what you can do for your customers and subscribers is key to success in email marketing, and in online marketing in general.

 

Step 2: What’s Your Deliver Method?

 

What type of autoresponder service will you be using?  An autoresponder is a type of computer program that automatically answers emails that are sent to it; without it, you’d have to send welcome/verification emails manually, which would be impossible, especially for sizable lists.

 

There are two types of autoresponders you can set up:

 

  • Choose between having an autoresponder software program on your own Web server or pay an autoresponder company to use their service and their servers.

 

  • You have more control with your own autoresponder software, but using too much of your Web host’s server resources could cause you to lose privileges.

 

Thus, most Internet marketers choose to pay an autoresponder company to use their service, especially since they have the resources to send out mass emails at one time.

 

Three of the most popular autoresponder services are:

  • AWeber
  • GetResponse
  • MailChimp

 

Research them and others based on services, features, pricing, etc. to find the best one for your business.

 

Step 3: Opt-In Confirmations and Lead Magnets

 

Decide between single and double opt-in confirmations for your list.

 

  • Single opt-ins require less work on the part of your subscribers, but can lead to mistaken sign-ups that could cause you problems if they receive messages they don’t want to receive.

 

  • Double opt-ins require more work on the part of your subscribers to get onto your list, but you are assured that they really want to be on your list.

 

Your Free Lead Magnet

 

  • Your free giveaway needs to be a valuable ebook/report/software program/etc. that will encourage people to give their contact information to you and join your list in return for it.

 

Best, most effective free giveaways are those that address a need or want of your target market- research online via competitors’ websites and online forums that cater to your niche to find out what will make the best free giveaways.

 

Choose how to create the free giveaway.

  • Write/make it yourself.
  • Hire an outsourcer to write/make it.
  • Use private label rights (PLR) material for all or in part to write/make it.

 

If you do choose to use PLR for all or part of your free giveaway, be sure it is modified enough so that it is unique enough and valuable enough for your opt-in subscribers.

 

Step 4: Dedicating Your Landing Pages

 

Create a dedicated landing page using your preferred method of making Web pages or use your autoresponder’s landing page templates.

 

Landing Page Templates

 

This dedicated landing page should have fill-in-the-blanks for name and email address, plus should have a graphic that represents the ebook/report/software program.

 

  • Add social share buttons to your landing page so that people can share your landing page and free giveaway to friends, family, followers, fans on social media- utilize the power of viral marketing.

 

Step 5: Thank You Page List Building

 

Create a thank you page that will be displayed to the subscriber once he/she has submitted his/her contact info (via single opt-in) or after he/she has verified his/her subscription (via double opt-in).

 

  • Either create the thank you page via your Web design skills using your preferred Web page software or use thank you page templates from your autoresponder company.

 

  • Add social media sharing buttons so that more people can learn about your free giveaway and so that more people will join your list.

 

 

List Building with Your Free Giveaway

 

Help promote your free giveaway by willing to promote others’ free giveaways on your download page, while they do the same on their download pages for your free giveaway.

 

  • Find credible marketers with free giveaways that complement your own- these are the best ones to use this tactic with for maximum results and subscribers to your list.

 

Step 6: Welcoming Your New Subscribers

 

Welcome them to your list, ensure they received their free download by including a link to it.

 

  • Be sure to use the <first_name> variable your autoresponder uses to ensure the first name of your new subscriber is used in your email, as personalization can go a long way toward building trust with your new subscriber.

 

Offer to help the new subscriber with anything related to your topic of expertise by providing contact info (email, social media, Skype, etc.).

 

Add Product Upsell to Your Free Offer

 

  • Add a modified or enhanced version of your free offer for a low price in a first or early email to your subscriber.

 

  • Follow up with a few more messages for your upsell to the new subscriber over the course of the next few weeks using your autoresponder.

 

Step 7: Decide Email Frequency

 

It is crucial to provide value in every email to your subscribers and don’t waste their time.

 

Don’t put offers in all emails either; in fact, you should probably have a ratio of about 80%/20% content/offers ratio or no lower than 75%/25% content/offers ratio.

Foolproof Traffic System

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Quick Start Guide  “Foolproof Traffic System”

You Do NOT Have the

Right to Resell this Report!

 Disclaimer

This e-book has been written for information purposes only. Every effort has been made to make this ebook as complete and accurate as possible. However, there may be mistakes in typography or content. Also, this e-book provides information only up to the publishing date. Therefore, this ebook should be used as a guide – not as the ultimate source.

The purpose of this ebook is to educate. The author and the publisher do not warrant that the information contained in this e-book is fully complete and shall not be responsible for any errors or omissions. The author and publisher shall have neither liability nor responsibility to any person or entity with respect to any loss or damage caused or alleged to be caused directly or indirectly by this ebook.

Step 1: It’s All About The Traffic

Zero traffic equals zero sales
The bottom line is that you need to get traffic to your offers, or you will have no sales.

 

That traffic needs to be quality traffic, the target market/audience that will be interested in your offers.

 

Free vs Paid Traffic

 

Free traffic is free in money, but takes time to work- methods include viral marketing, social media marketing, content marketing, forum marketing, guest post blogging, on-site and off-site SEO.

 

  • Paid traffic works quicker to get subscribers and customers, but costs money- methods include Facebook advertising, PPC advertising, solo advertising.

 

  • Many Internet marketers start with free traffic methods first to get their businesses established, then include paid traffic methods.

 

It’s wise to just focus on mastering one paid traffic method before using any other paid traffic methods- includes effectiveness and ROI of first paid traffic method.

 

On-Site and Off-Site SEO

 

Put good quality content on your site and use targeted keywords in your meta tags (i.e. HTML code) to increase your on-site SEO.

  • Be sure none of your site’s links are broken, your pages display properly on mobile devices, and no large pop-up windows obscure the content, as all of these factors will impact on-site SEO and your site’s rankings in the search engines.
  • Off-site SEO involves links away from your site that point back to your site- these can be links from social media websites, forum sites, guest posts on other marketers’ blogs, and more.

Step 2: The Power Of Content Marketing

Start with a little guest post blogging

 

Use search engines to find sites and blogs in your industry, see if they accept guest posts.

 

  • If so, apply and be willing to write for them and include a link back to your site.

 

The Power of YouTube Videos

 

When you upload videos to YouTube and other social video sites (Vimeo, etc.), be sure to include links back to your website in both the content and in the descriptive text describing the video.

 

The art of Content Marketing

 

Provide informative, engaging content to help your target market/audience with any problems or issues they are having in your industry that you can help them with.

  • Such content will help people realize that you are an expert who knows his/her field, can be trusted, and is a source that they can turn to for help.
  • When people realize that you provide such good-quality content for free, they will use your link to head back to your website and check out what you have to offer, as they’ll think that your paid content will be even better than your free content.
  • Use opt-in forms on your site/blog to capture these people’s contact details so you can follow up with them, continue to build the relationship by providing more quality content, and presenting select offers for them to purchase.
  • Search engines will also take note of your quality content based on how often links appear back to your site and how long people spend on your site- this will help to boost your rankings in the search engines for specific keywords that appear in your content.

Use surveys, search engine research, and blog/article idea generators to help you come up with interesting topics to write about that will engage your audience and have them keep coming back to you to read more of your content and to consider your offers.

 

Step 3: Keep It Viral, Keep It Socail

Increase your coverage with Viral Marketing

 

Any viral marketing of your quality content can lead to increased views of your site, offer, list, etc.

 

  • You can increase the chances of viral marketing by including social media share buttons on your blog pages, site pages, video sites, and elsewhere, as this will make it easier for people to share the content on their social media pages.

Initially, viral marketing involved ebooks with affiliate links spread around- consider using this tactic, as it’s not as widely used now, but still can be effective.

 

Note that it’s not just text that can be shared, but also ebooks, photos, videos, audio, memes, and GIFs (especially on social media sites).

 

Social Media Marketing

 

Have social media profile pages on each social network (and Fanpages on Facebook), post content regularly.

 

  • Posting offers left and right on these social media pages will not increase sales, but just turn people off and cause them to unsubscribe or unfollow your profile pages.
  • You need to be selective in the offers you present on your social media pages, providing much more useful content than offers.
  • It’s important to be on as many social media channels as possible.

 

  • Consider using social media management software such as HootSuite, Buffer, or BleuPagePro to help manage your social media accounts.
  • Virtually everyone is on Facebook, so being on that site at a minimum is a must.
  • Consider that Instagram and Snapchat are popular with the younger generations (millennials and GenZ), both of which are gaining spending power.

 

These sites are popular because they involve photos and videos – visual content is key to success on these platforms.

 

Forum Marketing

 

  • Find relevant forums to your niche using the search engines.
  • Join these forums and provide useful information to the members there.
  • When you have been there long enough/provided enough posts, you’ll be able to include a signature file that includes a link back to your site.

Posting offers is usually not allowed (except in select areas of certain forums, like the Warrior Forum)- trying to post offers will usually get you banned for life.

 

Step 4: Paying Per Click Advertising

Keyword enriched PPC Advertising

 

This involves finding the right keywords to target and bidding on them so your link and description appear in the “Sponsored Posts” section, usually above the standard search engine results or content.

 

  • You only pay when a user clicks onto your link; you can also set the maximum amount you will spend per day.
  • The most prominent platform is Google AdWords- it’s usually the priciest in terms of bids as well.

 

Other options include Bing, Yahoo, as well as social media platforms like Facebook.

 

Advertise on Facebook

 

Similar to Google AdWords, you can bid on specific keywords.

  • Use the Ads Manager to determine what target audience you wish to reach and the time of day they are likeliest to be on Facebook in order for your ads to reach them.
  • You decide on the goal of Click-through rates, likes and conversions in the ads manager area.
  • You can set the maximum amount you will spend per day or over the lifetime of an ad.

 

Step 5:  Renting Someone Else’s List

Solo Advertising Still Works

 

Use the search engines to find ezines that are relevant to your niche.

 

  • Look at their websites to see if they are professional-looking; if not, don’t consider advertising with them.

 

  • All others, subscribe to their ezines (consider using an alternate email address to your main email address).

 

  • Evaluate the ezines- if they don’t look professional, don’t contact them for a quote.

 

  • All others that pass, email or call the owner, tell him/her you have an ad that will resonate with their readers.

 

  • Ask for feedback from the owner on how other companies’ advertisements worked for them, what their subscriber base is, how engaged it is, etc., along with a price quote and how the ad will look.

 

Use this information to decide which ezine(s) you will advertise in. You may want to consider advertising in multiple ones and using A/B split testing to improve your solo advertising.

 

Step 6:  Tracking Your Progress

Setting up Google Analytics

 

Google Analytics is a great free way to measure the amount of traffic and quality of traffic your website is receiving.

 

  • You must have signed up for a Google Account to use it (if you use Gmail, YouTube, etc., you already have one).

 

  • Google Analytics measures specific actions and goals you set in the account dashboard by installing tracking code into your site, blog, WordPress, etc.

 

You can set Google Analytics to measure such actions as sign-ups to your list, reaching the thank you/confirmation page of an offer, etc.

 

Step 7: Building Your List

List Building/Email Marketing

 

Money is in the list so work to build your list at all times. It takes an average of seven views or engagements with you for a person to purchase an offer online.  Following up with your subscribers is a must.

 

  • Use opt-in email forms on your site and blog, direct people to join your list in your forum marketing, social media marketing, viral marketing, and other marketing campaigns.

 

  • Focus on the long-term engagement and relationship, not the one-time sale.

 

Engagement and relationships especially critical with the younger generations (millennials and GenZ).